TikTok Engagement Rate Calculator
Calculate your TikTok video engagement rate with views, likes, comments, and shares
Calculate Engagement Rate
Enter your video metrics to calculate TikTok engagement rate
TikTok Engagement Benchmarks
Viral9%+
Excellent6% - 9%
Good4% - 6%
Average2% - 4%
LowBelow 2%
How It's Calculated
Engagement Rate = (Likes + Comments + Shares) ÷ Views × 100TikTok engagement includes likes, comments, and shares relative to total video views.
TikTok Tips
- • Post consistently at peak hours (6-10pm)
- • Use trending sounds and hashtags
- • Keep videos under 60 seconds
- • Hook viewers in the first 3 seconds
Ready to Go Viral on TikTok?
postr helps you schedule TikTok videos, analyze trending content, and optimize your posting strategy.